A1 - Company management
Integral ceramic company management, knowledge management and
innovation management.

Topics will be dealt with such as business strategy, delocalisation of industries, company social ethic, competitiveness in a global market, new technologies applied to ceramic company management and company groupings, standardisation, ISO Standards 9000 and 14000, etc.


A2 - Markets
Ceramic product marketing and new distribution systems.

Topics will be dealt with such as creation of a trademark, market distortions, tariff barriers and income per capita, participation at trade fairs, communication, etc.

. Finished products and their specific uses.
. Knowledge of products and their applications.
. Tile installation design, materials and technology.
. External wall claddings.
. Special applications. Solutions.
. Quality controls of wall tilings.
. Prevention and diagnostics of tile installation pathologies.
. Professional training.

B2 - Construction and ceramic coverings

. Use of ceramic floor and wall tile in architecture and interior design.
. Ceramics in the habitat. Accessibility and town planning.
. Alternative materials to ceramic tiles.
. New uses of traditional ceramics.
. The dwelling of the future and the role of ceramic tiles.
. Sustainable architecture.
. Prefabricated components.

. Raw and semi-processed materials for bodies and surface treatments, as well as their preparation.
. Industrial plants, equipment and processes.
. Production management.
. Integral and stage-wise quality management of the production process.
. Process engineering.
. Quality assurance systems and methods.
. Quality testing and certification.
. Product engineering.
. Sorting. Technical marketing.
. Packing and transport.

C2 - Environment
Integrated eco-management.

. Environmental impact.
. Environmental corrective measures.
. Best available techniques and equipment.
. Kyoto Protocol. Emissions trading.

C3 - Design
Integral design management.

. Industrial ceramic design.
. Formal innovation in ceramic floor and wall tile.
. Creative tendencies.
. Present aesthetic currents.